Marketing Personas: Teams are Dining in the Dark
Key takeaways: If you’re marketing to everyone, you’re marketing to no one Marketing teams need focus or the effort, time, and money is wasted Sales [...]
How to Use SEO to Bring in Higher Quality Leads
Marketing and sales leads are the lifeblood of many organizations, but they’re rarely created equal. In fact, many of the leads that marketing acquires end [...]
9 Ways Your Website Might Be Failing You
You’d think that by now companies would have their website design nailed down. Smooth, seamless, and effective, right? But surprisingly, plenty of companies are still [...]
4 Tips for Creating Your Email Newsletter
Whether you’re a swim school that has a well-oiled and high-yielding marketing engine in place, or a health and wellness company that’s still hammering out [...]
Crafting the Perfect Customer Buyer Journey
You might’ve heard the terms “buyer journey” and “journey map”before, as they’ve gotten their fair share of the spotlight in recent years. HubSpot defines a [...]
Google Will Be Limiting Cookies: Do You Know How This Could Impact Your Business?
Google has been working behind the scenes to create their dashboard-like function within Chrome to give users control over cookies (no not the kind you [...]
7 Reasons to Update Your Website ASAP
Everything these days is digital, and you don’t need us to convince you of that. But as a business owner, you’re intentionally ruthless about deciding [...]
Best Wellness Employer Award
Here at StringCan Interactive, we are crazy passionate about wellness in all areas. In fact, we even refined our mission statement late last year to [...]
What to Do After a Bad Digital Agency Experience
Raise your hand if you’ve ever been burned by a digital marketing agency… we have a pretty good hunch that a lot of people have. [...]
Tips for Increasing Traffic on Your Content
Businesses are putting way too much time and effort into creating content that no one ever sees. While content is an extremely important part of [...]