StringCan's Springtime in Paris Tour - Optimizing Online Sales for the Tourism industry

lessons from our LAB

April 2, 2014

StringCan's Springtime in Paris Tour - Optimizing Online Sales for the Tourism industry

Our Digital Scientists are made up of tech-loving, results-oriented, passionate, digital marketing nerds who have an unnatural obsession with all things digital. Most likely seen glued to a screen and spewing new digital marketing trends.


StringCan is proud to announce its Springtime in Paris Tour - April is going to be a busy month for the Paris office. Coinciding with the official launch of StringCan's new European office and the new StringCan French language website StringCan Interactive is participating in three public events in Paris in April.

  • American Chamber of Commerce in France - Optimizing Online Sales for the Tourism Industry
  • ESSEC Business School - Master Class : Looking for Gaps in Business – Solving Social Media Monetization Gaps
  • Remix CoWorking - Start Ups Calling Phoenix / Paris - A Look at Entrepreneurial Spirit and Creativity

The first event we would like to highlight is in coordination with the American Chamber of Commerce in France - titled "Optimizing online sales for the Tourism industry"

If you would like to attend this event please R.S.V.P to

More about the event:

Most American travelers today use Google to find and make reservations online when traveling to Europe. The majority of these international visitors will ultimately find and use large travel portal sites like TripAdvisor, Orbitz, and Expedia, which decrease the profits made by the service provider. However, the digital tools exist to compete effectively with these portal websites especially with repeat customers and referral opportunities.

In his presentation, Mr. Feitlinger will discuss how hotels, restaurants and travel service providers can leverage recent changes from Google on how to drive more traffic to their site and increase the number of reservations made directly on site. He will also discuss how to create awareness and build loyalty through online word of mouth, how to use content to increase your findability, and how to build an online brand.

Featured Photo, Phoenix. StringCan Interactive. 2014.

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