Meet our Brand and Research Strategist Amanda (Mandy) Messenger! Mandy's passion for learning and investigating enables her to experience and understand our client's brands and how they can better relate to their audience.
Tell us a little about yourself! Where are you from and what’s your story?
I’m a 4th generation Arizona native, born and raised in Phoenix. I’m a student of life and seize any opportunity to learn something new. I have loved school and learning for as long as I can remember. I spent my time at Arizona State University studying communication, social behavioral sciences and advocacy.
I love traveling and have been to 8 different countries; most recently I traveled to Peru and climbed Machu Picchu. I’m passionate about experiencing new cultures, trying new foods and seeing different art and architecture. The love of my life is my 8-year-old son Scotty, he teaches me something new every day.
How would you describe your personality in 5 words or less?
Loyal, passionate, explorer, fun, adventurous
What could we find you doing outside of the office? What are your passions?
Outside of the office you can find me doing any kind of outdoor activity. I camp at least 7 times a year, fish, hike, kayak and rappel. I try to travel as much as possible both in and outside of the United States. I love spending quality time with my son; we play games and sports, ride scooters and eat sushi. Sushi is our favorite food. Also, I spend a lot of time with my amazing friends; we camp together, travel together and always have fun together.
Please explain your vision board below and what it means to you.
If you could be any famous landmark, what would you be and why?
I would be Machu Picchu because visiting it was the most extraordinary experience of my life. It is a majestic and peaceful place that touches the souls of the people who visit it.
If you could travel anywhere in the world right now where would you go and what would you do?
Montego Bay, Jamaica because it is beach weather there in October and I have always wanted to go. I would stay at an all-inclusive resort so I could lounge on the beach all day.
You just won a million dollars, what is the most irresponsible purchase you’re going to make?
A trip around the world for 5, I would take my son and 3 of my closest friends.
What’s your favorite YouTube video and why?
Even though this film clip is from a long time ago the message still holds true.
On a serious note, what are you most looking forward to learning from StringCan?
I’m looking forward to growing my brand strategist skill set because I love doing branding work and it offers a ton of value to the clients.
What will clients enjoy most about working with you?
Delivering research that supports a validated action plan that will help grow their business and brand insights to help them reach their target audiences.
What do results mean to you?
Results are a confirmation that we are doing our job right and delivering value to our clients.
What is your proudest accomplishment and why?
Graduating Summa Cum Laude from Arizona State University with my son, family and friends at the graduation to share the special experience with me.
Have questions for Mandy? Ask them in the comments section or go to her Mandy Messenger StringCan bio to learn more about her.
Featured Photo, Phoenix. StringCan Interactive. 2014.