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DIGITAL MARKETING BLOG 

 

 

 

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What Does Goldilocks Have to Do with Creating Your Annual Plan?

Over the last 25 years, I have launched 8 different businesses, mostly in the sales and marketing space, and when I reflect on those businesses I often think about Goldilocks. As an entrepreneur or business leader, we have to make many decisions and often the results of those decisions “just don’t feel right.”

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