Welcome StringCan’s New Creative Intern - Eric Castanos

lessons from our LAB

October 16, 2014

Welcome StringCan’s New Creative Intern - Eric Castanos

Alix Parker develops digital strategies for global clients and is passionate about connecting clients with the right audiences in order to maximize their online marketing efforts.

Eric CastanosWe are excited to introduce one of our newest team members, Eric Castanos, our Creative Intern. Eric recently graduated from the Art Institute of Phoenix and brings enthusiasm, creativity, and great graphic design skills to the StringCan team!


Tell us a little about yourself! Where are you from and what’s your story?

I grew up in a small town called Yuma in the southwest corner of Arizona. I like to say “That town on your way to San Diego” because people seem to shake their heads in agreement when I say that. I grew up fully dedicated to sports like soccer and baseball and had full intentions of being a pro baseball player. As I developed as a baseball player my release from baseball and school has always been making art or illustrating. Whenever I had a bad day or didn’t play well, I would go home and draw. I never really thought that I could make a living off of it, so it was always just something I did for fun.

Once senior year of high school rolled around, I realized that my chances of a baseball player weren’t too high. So I did some research, found The Art Institute of Phoenix and discovered the beauty of Graphic Design and everything it has to offer. After three long years of learning and developing I got my Bachelors of Arts Degree in Graphic Design / Illustration Minor.

So now I have the luxury of getting to create something new everyday and get paid for it. Not a bad gig if you ask me.

How would you describe your personality in 5 words or less?

Curious, Enthusiastic, Driven, Inspirational, Helpful

What could we find you doing outside of the office? What are your passions?

Aside from playing baseball, soccer, and even illustrating, I love to skateboard. I picked up skateboarding during high school and instantly had a passion for it. There’s so much more to the sport than just learning tricks. It’s about the people you learn with and the places you go with those people. Skateboarding has opened my eyes in ways that I never thought were possible. It teaches you how to accept failure, and to learn from your mistakes and how to improve on them. So having this helpful mindset when designing is definitely a great tool to have.


If you could be any famous landmark, what would you be and why?

The Leaning Tower of Pisa; I love how the tower was just one big happy accident. It pretty much did its own thing and people learned to love it. I feel the same way about people; “Be who you are and say what you feel, because those who mind don’t matter and those who matter don’t mind.” Thank you Dr. S

If you could travel anywhere in the world right now where would you go and what would you do?

At the moment I have some family members in Germany and others in Colorado. So what better place to start than those two! Both locations have beautiful landmarks especially Garden of the Gods in Colorado. So I would love to go and soak all that in.

You just won a million dollars, what is the most irresponsible purchase you’re going to make?

Helicopter for sure, who needs to drive when you can fly over everyone? And probably a couple of pizzas from Fired Pie.

What’s your favorite YouTube video and why?

This is the intro to one of the first skateboarding videos I’ve seen and honestly probably one of the heaviest influences of my creativity today.


On a serious note, what are you most looking forward to learning from StringCan?

I’m excited to see how much improvement I will be making on my concept and strategy skills. While applying for the internship, I really appreciated StringCan’s attention to strategy, so I know that my skills will definitely improve just by observation alone.

What will clients enjoy most about working with you?

Definitely my enthusiasm, I really feel that when I can connect with a client and be just as exited as they are on improving their business it makes the rest of the process more enjoyable.

What do results mean to you?

It means everything, whether its good or bad results that information can tell us what we do right and how we can improve otherwise.

What is your proudest accomplishment and why?

While I was at the Art Institute, a big milestone for any design student there is to win an ADDY award. The American Advertising Awards is a huge creative competition that is held once a year. Seeing past winners from the campus, I knew winning would not be easy, but I had to try. So I set myself a goal to win an ADDY before I graduate, and worked extra hard on perfecting my work to be ready for the ADDY’S. Long story short, I had submitted two pieces of work, one campaign and another a single illustration and ended up winning for both. I had walked out of the ADDY awards with a gold medal in one hand and a bronze in the other. It was an awesome feeling to be able to set such a challenging goal and then exceed it.

Welcome Eric to the team by writing in the comments and asking him any questions you have about him!

Featured Photo, Phoenix. StringCan Interactive. 2014.

Image by Nekomini via Flickr CC

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