Does Punctuation and Spelling Affect Keywords in Ads?
When it comes to PPC and paid media campaigns, does it matter how you write your keywords? Here’s a look at how punctuation and spelling can play a role in your ads.
Running Promotional Ads? More Than Ever, Context is King
Now is not the time to push hard deals; it’s imperative that companies run their paid media promotions with class and sensitivity instead. Here’s how.
How To Handle Seasonal Marketing Like A Pro
Do you have seasonal customers, but no seasonal marketing strategy? Here’s how to change that so you can get better results.
What Is Call Tracking and Why Do You Need It?
Have you considered getting a call tracking system? Here are some benefits of call tracking, and how to approach the decision of who should manage it.
What To Know About iOS 14 Tracking Updates & iPhone Data Privacy
So Apple has released its iOS 14 tracking update, and everyone is all abuzz. Here’s what you need to know about the new tracking transparency feature and iPhone data privacy.
SEO Tips & Guidelines to Embrace in 2021
Is SEO in 2021 any different than it was before? Here are some straightforward SEO tips to help you get on your way to better rankings.
Google Ad Not Showing? Here Are 10 Reasons Why
Google ad not showing? If you’re wondering, “where is my ad?” We can help you solve the mystery. Here are 10 common reasons your ad might not show.
What Is Google Quality Score and Why Is It Important For Paid Media?
Are you familiar with Google Quality Score? Here’s a quick crash course in what it is, why it’s important and how to improve yours.
One Smart Cookie? An Update On Google’s Cookie-Based Ads
Another year, another change regarding cookies in advertising. Here’s what you should know about Google ads, cookies, advertising and privacy.
Using Google Trends to Your Advantage
You know Google Keyword Planner, but have you met our friend Google Trends? Here’s why you’ll want to and how to use it.