What Is Google Quality Score and Why Is It Important For Paid Media?
Are you familiar with Google Quality Score? Here’s a quick crash course in what it is, why it’s important and how to improve yours.
One Smart Cookie? An Update On Google’s Cookie-Based Ads
Another year, another change regarding cookies in advertising. Here’s what you should know about Google ads, cookies, advertising and privacy.
Using Google Trends to Your Advantage
You know Google Keyword Planner, but have you met our friend Google Trends? Here’s why you’ll want to and how to use it.
How To Use Video Ads To Increase Your Marketing Exposure
Video ads are a prime way to boost your marketing exposure and gain new customers. But, where do you start? Here are some video marketing tips.
The Latest Instagram Change You Should Know About
Have you #heard? There are recent social media updates, around Instagram hashtags, to pay attention to. Here’s our recap, and a few tips!
Is Pinterest Advertising Right For You?
Considering including Pinterest in your advertising strategy? Here’s some food for thought and Pinterest advertising tips.
How The California Consumer Privacy Act (CCPA) Could Impact You
Feeling a little unsure about the California Consumer Privacy Act, and what it means to you? Here’s some information, and help guiding you to CCPA compliance.
3 Steps To Getting Results With Paid Media
If you’re like many business owners, there’s a good chance that improving your paid media strategy is a top priority. If you’re like others, you [...]
What Type of Messaging Should Your Ads Use Moving Forward?
Marketing in a pandemic is certainly not a cakewalk, but here are some advertising best practices to navigate it with grace.
So Your Business Has Been Trolled On Social Media: Do This Next
Negative comments on social media are unfortunately the norm. Here’s how to protect your company reputation when the social media trolls strike.