Content Marketing Solutions & Strategy
Content isn’t just a haphazard blog posted once every three months. It provides a very important resource to your ideal buyer’s journey. With this in mind, it’s important that businesses contribute good content regularly if they want to get noticed and stand out from all the noisy competition.
However, you can’t just produce content without a plan. The content needs to be strategic, valuable, consistent, and relevant to your audience. When done correctly, content marketing can touch on all aspects of your buyer journey by attracting more website views, swaying consumer behavior, educating, and building an engaging community.
How Content Works For You:
Our approach addresses the two most inspirational features of content marketing today:
- Implementing a system that allows you to produce reliable content to map out the pain points for your customer, and then using the right type of content to address that problem.
- Focusing on quality content that delivers a storytelling process and guarantees to capture the attention of your most ideal prospects. Then you want to map that content to the buying cycle of the customers who have that problem. You want to do all of this while giving a unique perspective with your brand, and not getting lost in the sea of generic content.
Content Marketing Agency
Through this content marketing approach we are reaching customers with custom-made content that will speak to them at different phases of the buying cycle.
With consistent and ongoing content marketing campaigns you will continue to see audience growth and turn them into raving fans!
We are here to help you implement a smart content marketing strategy to reach your ideal customers locally or nationally with our digital marketing experts at StringCan Interactive.
Content Marketing Solutions
- Content Campaigns (blogs, whitepapers, lead magnets, email marketing, etc.)
- Website Content Refreshes/Redesigns
- Tone of Voice Guidelines
- Monthly Content Calendars
- Channel Guidelines
- Social Media Marketing
- Public Relations
Our Content Marketing Services Include:
- Social media marketing
- Website content development
- Content development; blogs, white papers, lead magnets, etc
- Public relations