Target Market vs. Buyer Personas: Which Do You Need?
You’ve likely heard about defining your target market, but you’ve also heard about buyer personas. What’s the difference, and which do you need? Here’s what you need to know.
Is It Time To Give Your Negative Personas A Makeover?
When was the last time you invested in buyer persona development? If it’s been awhile, here’s more about why it could be time to refresh your negative personas.
How To Handle Seasonal Marketing Like A Pro
Do you have seasonal customers, but no seasonal marketing strategy? Here’s how to change that so you can get better results.
Don’t Feel Guilty: It’s Actually A Good Idea To Pass On Difficult Customers
You’re bound to run into difficult customers, but is it ok to say no to working with them? We say yes; here’s why and how to handle this situation.
B2B and B2C? Here’s How To Reach Both Your Target Audiences
How do you market when you have different target audiences? Here we break down B2C marketing, B2B marketing tips and what on earth B2M is.
3 Steps To Getting Results With Paid Media
If you’re like many business owners, there’s a good chance that improving your paid media strategy is a top priority. If you’re like others, you [...]
How Creating Personas Can Save You Money and Generate Revenue (INFOGRAPHIC)
Are you tired of not getting results? Do you feel like your just giving money to Facebook or Instagram? Don’t worry, we got a solution for you.
How to Use Facebook to Get New Business
Want to increase revenue? Find out how to use Facebook to do just that.
Is Mr. Wrong (Buyer Persona) Wasting Your Marketing Dollars?
Do you find that you keep ending up with Mr. Wrong (customer)? The problem might lie in your marketing approach.
Swing Through the Content Jungle with These Top Marketing Blogs to Read
Be an efficient educated marketer: these are the marketing blogs to read to stay on top of a whirlwind industry.
