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  • Take Over Twitter - Here’s How

Take Over Twitter – Here’s How

Looking to improve your social media marketing? Here are some Twitter best practices to implement, to get more from the microblogging site.

By Jason Myers|2022-06-08T15:03:32-07:00February 8th, 2022|Content|
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  • paid media campaigns

Does Punctuation and Spelling Affect Keywords in Ads?

When it comes to PPC and paid media campaigns, does it matter how you write your keywords? Here’s a look at how punctuation and spelling can play a role in your ads.

By Jason Myers|2022-06-08T15:04:23-07:00September 15th, 2021|SEM|
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  • sales funnel

Common Sales Funnel Obstacles & How to Fix Them

Is your customer journey mapped out and your sales funnel optimized, but leads aren’t progressing through it? Here are some sales and marketing obstacles to watch out for.

By Jay Feitlinger|2021-08-25T11:28:19-07:00August 25th, 2021|Marketing Automation|
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  • negative personas

Is It Time To Give Your Negative Personas A Makeover?

When was the last time you invested in buyer persona development? If it’s been awhile, here’s more about why it could be time to refresh your negative personas.

By Melissa Sullivan|2021-07-12T16:18:37-07:00July 12th, 2021|Strategy|
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  • lead nurturing tips

How to Nurture Cold Leads with Email

Regularly finding yourself with a list of cold leads you just can’t warm up? Here are some lead nurturing tips to help you make progress with them and convert customers.

By Shana O'Connor|2021-03-25T17:01:36-07:00March 22nd, 2021|Marketing Automation|
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  • sales process audit

3 Keys To A Sales Process Audit That Ensures You’re Ready For New Business

The sales process looks a little bit different at every company, but two common threads exist between all of them. First, sales needs support from [...]

By Shana O'Connor|2021-01-15T17:11:57-07:00January 13th, 2021|Strategy|
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  • Captcha

To CAPTCHA or Not to CAPTCHA?

Curious about whether you should have CAPTCHA or CAPTCHA alternatives on your site? Here’s some food for thought.

By Sarah Rex|2021-02-23T14:42:30-07:00August 20th, 2020|Website Design & Development|
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  • mql

Defining MQL & SQL May Just Salvage Your Sales & Marketing Alignment

Does your business have clear definitions of an MQL and an SQL? Alignment between sales and marketing? If not, here’s how to start.

By Shana O'Connor|2020-08-14T12:53:21-07:00August 14th, 2020|Strategy|
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  • get more clicks

Using Clickbait Ads To Get Clicks? Don’t Take the Bait

Clickbait ads may help get more clicks and get people to your site, but a better focus is gaining new customers. Here’s how to shift your marketing strategy.

By Sarah Rex|2020-07-07T13:52:44-07:00July 7th, 2020|SEM|
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  • digital agency

Out-Of-State Digital Agency? It Pays to Expand Your Horizons When Selecting a Partner

Hoping to find a digital agency that fulfills your needs? Don’t count out an agency partner in another locale. Here’s why.

By Sara Dietz|2020-01-21T14:16:51-07:00January 21st, 2020|Strategy|
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