lessons
from our

LAB

Welcome Our New Digital Marketing Analytics Intern, Lindsay Martino!

Nov 05, 2015 Katie Blalock
We are very excited to introduce our new digital marketing analytics intern, Lindsay Martino! Lindsay will be helping our team analyze our marketing efforts, and will assist us in carrying out our strategic marketing tactics. We believe that Lindsay’s positive and hard-working attitude will be a great addition to the StringCan ...
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How B2B Businesses Can Leverage Instagram and its New Business Account

Oct 30, 2015 Nicole Rucker
 Learn how to use Instagram to better connect with your target audience.  
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Become a Better Business Owner with Feedly

Oct 15, 2015 Katie Blalock
 If you want to become a better business owner, start using Feedly!  
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How to Monitor Your B2B Competitors With Social Media

Oct 12, 2015 Nicole Rucker
  Social media can help you keep any eye on your competitors.  
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How to Make Your Nonprofit's Messaging More Impactful

Sep 29, 2015 Katie Blalock
According to the National Center for Charitable Statistics, there are more than 1.5 million nonprofit organizations registered in the U.S. alone. With so many nonprofits fighting for ...
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Digital v. Traditional Marketing ROI: What's Easier to Prove?

Sep 22, 2015 Katie Blalock
  Digital marketing ROI can be measured with a click of a button.
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How to Revamp Your Nonprofit's Blog For Better Results

Sep 16, 2015 Katie Blalock
Does your nonprofit organization's blog get less visitors than a remote island in the south pacific? Or maybe your nonprofit is just struggling to write the perfect posts, let alone any posts at all. If your organization's blog has fallen off, it's time to get it back on track. By creating a strategy that you can rely on, blogging will be less overwhelming and ...
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How Digital Marketing is Helping Profile Precision Extrusions Grow

Sep 10, 2015 Katie Blalock
Tom Gullily, Sales & Marketing Manager at Profile Precision Extrusions, recently wrote a guest blog for StringCan Interactive and allowed us to interview him for a client testimonial video so that other manufacturing companies can understand the benefits of digital marketing and how it works. Here is his story:
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3 Reasons Nobody Reads Your B2B Blog

Aug 31, 2015 James Grant
When you create content for your B2B blog, it’s tempting to showcase your expertise and try to impress the people reading your content. It makes sense - you want people to trust you, and be interested in your products or services. You need to realize that almost every B2B content creator feels this same pull, but the good ones ...
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3 Ways our Non-Profit Organization Benefited from Digital Marketing

Aug 24, 2015 Katie Blalock
Recently, we asked our client Health World Education for a StringCan Interactive testimonial video and guest blog post. In their video, Health World's Executive Director Peter Rusin talks about how much digital marketing has benefited his non-profit organization. In his guest blog, Peter explains how digital marketing could benefit your organization too!
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