Change is an inevitable part of life, and let's be honest—it's often terrifying. Whether it's thrust upon us or we actively seek it out, the uncertainty can be downright daunting. As a Chief Operating Officer (COO), I've had my fair share of experiences grappling with fear and change, each one shaping me in unexpected ways.
In the fast-paced world of digital marketing, where risks and rewards go hand in hand, fear is a constant companion. It's during these moments of uncertainty that I've learned the importance of choosing our battles wisely. Sometimes, the path of least resistance seems tempting, but as my brother-in-law wisely says, "Choose your hard." Whether it's sticking with the status quo or venturing into the unknown, each option comes with its own set of challenges.
Working alongside visionaries like our CEO, Jay Feitlinger, has taught me the value of boldness in the face of fear. While the traditional role of a COO might involve pumping the brakes, I've come to realize that true synergy comes from synchronizing our strengths to amplify our impact. Diving into insights from thought leaders like Benjamin Hardy, PhD, and Dan Sullivan's "10X is Easier Than 2X," has reshaped my perspective, challenging me to push past my comfort zone and embrace the unknown.
Reflecting on past challenges, from resource constraints to team dynamics, I've come to appreciate the power of running toward danger. Each obstacle presents an opportunity for growth, and by confronting them head-on, I've overcome immediate hurdles and uncovered unforeseen possibilities. It's a reminder that resilience isn't forged in the absence of fear, but rather in our willingness to confront it.
As COOs, our decisions carry weight, shaping not only our careers but also the future of our companies. How do you navigate fear and change in your role? Do you confront challenges head-on, or do you prefer a more measured approach? In that delicate intersection of fear and action lies our true capacity for leadership and transformation.
Now, as you ponder your own approach to fear and change, consider how StringCan Interactive can help. With a team of dedicated experts, we specialize in navigating the ever-evolving landscape of digital marketing. From strategic planning to execution, we're here to help your business thrive in the face of uncertainty. Learn more about our services at StringCan Interactive.
Work Habits & Productivity
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As StringCan's Chief Operating Officer, Sarah is a solutionist who loves to implement and enhance efficiencies for herself and the team. She strives to support and help people be their best self in and outside of work. Sarah also gets her best ideas by lounging in a body of water. Cocktail is optional. But not really.
Jay, the CEO of StringCan, oversees strategy and vision, building culture that makes going into work something he looks forward to, recruiting additional awesome team members to help exceed clients goals, leading the team and allocating where StringCan invests time and money.
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