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DIGITAL MARKETING BLOG 

 

 

 

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We share the highlights so you don't have to worry about missing anything.

The Long Road Home & Party Time!

Over the last 8 years, since the inception of StringCan Interactive, the company has had a few location changes. Like most companies you outgrow a space, or need to service a new area, and you find a place and move in. In 2016 StringCan had big growth plans in store for the upcoming years, and we began the search for a space. I worked with some of the best commercial real estate companies in the Valley. Lee & Associates worked tirelessly and patiently for months trying to check all of our boxes. From locations and proximity to employee’s homes, to ambiance, and of course - cost just to name a few. Finding  a few places that fit some, but not all of our discerning criteria, we finally had to call it a day. We decided to stay in the current office and started planning a reconfiguration… until fortune found us.

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Yelp Help! How to Beat the Competition

You may be wondering where to invest your marketing efforts. It can be overwhelming as there are many different roads you can take, but keep in mind, good advertising isn’t always costly. In fact, one of the most effective advertising campaigns is good old-fashioned word-of-mouth and in the digital world, online reviews.

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6 Free Photo and Photo Editing Sites to Make your Jaw Drop

It’s been said pictures are worth 1,000 words, but we’d argue that pictures are worth exponentially more than that in your online marketing. According to Xerox, visuals with color increase a person’s willingness to read a piece of content by 80 percent. And social media platform Buffer found that visual content is 40x more likely to get shared on social media than other types of content. At this point, there’s really no question that incorporating high-quality, relevant images can do wonders for your blog readership and site traffic.

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Giving Back! Volunteering At Lost Our Home Pet Rescue

This month we took some time to give back to our community by volunteering at Lost Our Home Pet Rescue, a no-kill animal shelter located in Tempe, Arizona. They help people in crisis care for their pets, rescue abandoned pets, provide temporary housing for pets, help owner-surrened pets, offer low-income boarding and provide medical care, shelter and food while to trying to find pets a loving home. 

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How Facebook's News Feed Change Will Affect Your Business - And What You Can Do

Very recently, Mark Zuckerberg and his team revealed that Facebook’s newsfeed will be changing in some pretty major ways. He explained that the overarching new direction he was giving his product team was to shift away from focusing on helping users find relevant content to helping them have more meaningful social interactions.

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Look Back to Get Ahead - Our 12 Favorite 2017 Blog Posts

This has been a great year for us at StringCan, and we hope it has been for you and your business too! One of our favorite parts of closing out the year is seeing the success and growth we’ve helped our clients achieve, and that we’ve achieved too. We always love sharing what we’ve learned and our best advice with you, so you can reach your marketing and business goals. And our blog has certainly been active with these resources the past 12 months. 

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What Every Parent Needs to Know About Facebook’s Messenger Kids App

Looking to stir up a heated controversy? Put the words “children” and “technology” in the same sentence. Just ask Facebook. Last Monday, the social media behemoth launched its first application, Messenger Kids, that was made just for kids between the ages of six and 12 – and was met with an array of criticism, accolades and everything in between.

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How to Motivate Your "Millennial" Youngest Employees

Let’s address the elephant in the room before we get into what I’m about to share with you… I am 21 years old. And I am the youngest employee at StringCan Interactive. That little tidbit shouldn’t matter to anyone, but the fact remains that my age (and my peers’ ages) are often the topic of conversation among businesspeople. Our generation, the “millennials,” are often talked about in hushed tones, as if we’re some sort of confusing breed of human that no one has seen before. Luckily, not everyone feels this way – least of all, us millennials!

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Be Thankful for a Full Sales Pipeline with These 5 Steps

You might be grateful for a lot of things that your company is doing well – camaraderie around the office might be at an all-time high, positivity could be on an upswing and you might be really happy with how your business is staffed. But still, few things can be more stressful than an empty pipeline. If you’re feeling the squeeze of a lack of impending sales, don’t despair. Here are five steps you can take today to get that pipeline humming and your joy meter rising.

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Why You Should Treat Your Customers Like Family

Your business is thriving because of your amazing customers. Finding, and more importantly keeping, those amazing customers is one of your top objectives. One of the best business practices to follow is to treat your customers like they’re family. By being open, direct, and honest with your customers you build the same sense of authenticity and transparency as you would in your communications with family members. This type of interaction builds loyalty and shows your customers that you appreciate them. Below are four reasons why your business should treat customers like family. 

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